About
Main bio
I spend my days thinking about how things look, how they work, and why they sometimes do neither. I started in graphic design, moved into UX/UI, and haven't looked back — because it turns out the most interesting design problems aren't just visual. They're also structural, behavioral, and deeply human.
Right now I'm at TransferZ, where I started in customer support and gradually moved into Onboarding, where I had more room to build the tools and processes I wished had existed when I started. That path — from user to designer — shapes how I approach every problem. I care about the details that make something feel right, and I care just as much about understanding why something isn't working before I start designing the fix.
Currently at TransferZ as an Onboarding Associate — building internal tools, writing documentation, and quietly redesigning everything I find confusing. Also building this portfolio, one case study at a time.
it's me
WHAT I VALUE
Design through the user's eyes
Good design starts with understanding who you're designing for — not just their goals, but their context, their habits, and where they sit in the world. A product for teenagers and a product for older adults aren't just visually different; they require completely different mental models. I design around the actual person, following the path they'll take and making sure every step along the way works the way it should.
Aesthetics aren't optional
Everything comes through the eyes first. A product can be perfectly functional and still feel wrong — confusing, cold, or just hard to look at. I pay close attention to the visual layer not because I want things to look pretty, but because structure, hierarchy, and visual clarity are what make an interface feel intuitive before the user even consciously processes it.
Clarity makes better work
I work best when I thoroughly understand what I'm solving. Clear briefs, well-defined problems, and good structure aren't just nice to have — they're what make the work faster, sharper, and more intentional. When the problem is properly handed over, the design almost figures itself out.
understanding
before building
new tool?
already downloading it
Always learning, always experimenting
I'm constantly picking up new tools, skills, and approaches — partly because design moves fast, and partly because my brain genuinely needs the stimulation of novelty. That includes AI, which I treat as a design tool the same way I'd treat a sketchbook or a software: useful for generating ideas, speeding up research, and catching mistakes — but not a replacement for the thinking behind the work.
What can i do
Figma
Procreate
Illustrator
Photoshop
Lovable
Adobe Premiere & After Effects
Framer
UX/UI Design
Graphic Design
Digital Illustration
Copywriting
Motion Design (learning)
Basic HTML & CSS
A few other things
Passionate about: Drawing, music, video games, & cats
Languages:
Spanish (native), English (C2)
Always learning something new — currently it’s Framer, as you can probably tell from that 20%.